EXPERIENCE

2008 – Present    S3AF                                                                                                                  Dubai, UAE

        Founder

1. Founded a Middle East Contemporary Art Fund.
   

2004 – 2008        KITSCH22                                                                                                          Dubai, UAE

        CEO & Founder

1. Founded 9714, a boutique marketing agency specializing in experiential marketing.
   

2. Led organizational expansion into fashion marketing by setting up a dedicated fashion retail and distribution arm.
   

3. Achieved revenues of $7 million in 2007 with a team of 43 people.
   

4. Delivered $10 million in retail sales in the Middle East region for the fashion brands represented through 10 mono-branded stores.
   

5. Secured major clients including Bloomberg, Estee Lauder, Philip Morris, BMW, McKinsey & Co, Heineken, and Emaar.
   

2002 – 2004    DUBAI DEVELOPMENT & INVESTMENT AUTHORITY                                      Dubai, UAE

        Senior Analyst

1. Reported directly to the CEO as a member of the strategy team of the Dubai government think tank.
   

2. Involved in several high-profile projects such as the formation of Dubailand, a leisure and entertainment initiative including Universal Studios, a Dreamworks amusement park, and a Tiger Woods golf course.
   

3. Contributed as part of the launch team for the government’s first initiative dedicated to fund and support small and medium-sized businesses.
   

2000 – 2002    KPMG                                                                                                                    London, UK

        Information Risk Management Consultant

1. Member of the Financial Services team in the Information Risk Management division.
   

2. Serviced clients including Deutsche Bank, ABN Amro, Credit Suisse and Barclays.
   

3. Received extensive training in accounting, audit, and finance.
   

1999 – 2000    DUBAI MEDIA CITY                                                                                               Dubai, UAE

        Senior Analyst (Short-term engagement)

1. Advised the Dubai government in the development of Dubai Media City, a section of the technology, electronic commerce, and media freezone for foreign-owned businesses.
   

2. Led the teams that secured Reuters and Middle East Broadcasting Corporation (MBC) as launch tenants and partners.
   

3. Reported directly to the CEO and chairman while working alongside McKinsey & Co on strategy and early stages of implementation.
   

1998 – 1999    ARTHUR ANDERSEN                                                                                            Dubai, UAE

        Analyst

1. Engaged in several business and IT consulting projects for clients including Emaar (real-estate developers) and Omantel (telecommunications).
   

2. Promoted to Senior Analyst.
   

EDUCATION

1995 – 1998    IMPERIAL COLLEGE                                                                                            London, UK

1. Bachelor of Engineering (2.1 Hons), Electrical and Electronic Engineering, 1998
   

ADDITIONAL INFORMATION

1. Languages: English, Arabic and conversational French. 
   

2. GMAT 740.
   

3. Started the first regional amateur short film and design competition in the Middle East.
   

4. Extensive international travel across Middle East, Europe, North America, Asia and Australia.
   

5. Climbed Mount Kilimanjaro.
   

6. PADI Certified Diver.

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